Friday 19 June 2009

One sixth of humanity undernourished – Can a call for innovation become any louder?

The same day as the Lift France 09 Conference kicks off the FAO sends out a press release telling us that 2009 will most certainly the first time in human history when more than one billion people are undernourished … That is 1 000 000 000 people not having enough to eat in 2009. (but you know that already)

It is time to demand more of those who have the best opportunities to innovate and turn the innovations into projects that deliver results for those that cannot do anything. Looking forward to the discussions tomorrow and hope there will be some concrete outcomes that deliver results. Time for “Spime that delivers”. Bruce Sterling and Marc Giget probably had the most inspiring presentations the first day, but can their ideas be turned into action?


I really think a tool must be developed to track the deliverables from conferences. It will be difficult, but maybe that in itself could be one challenge for innovators? Looks like a perfect fit for Lift….

Goals for Lift:
• Turn change into opportunities
Change can be a threat if you do not anticipate it in time. By coming to Lift you will get a preview of the big changes that will impact you, your job, your organization, your life, so you can prepare and get ready.

• Inspire
Like some of the most creative organizations in the world, we believe that one of the best way to generate new ideas is via cross-polinization, an horrible word for a fundamental truth: you will get more inspiration from an event featuring speakers from diverse backgrounds that at a professional convention where everybody basically agrees on everything. Come and listen to ethnologists, entrepreneurs, artists, designers, or even the webmaster of the Vatican. They all have some ideas you will be able to reuse in your daily life!

• Connect
What's an idea without the persons behind? Usually not much. At Lift we focus on bringing together all the participants, whatever their background and role in the event. We treat everybody the same and that creates amazing networking so that you can meet the people behind an idea that interests you.